Wednesday, July 30, 2025

ER Telecom moves to platform-based model for business services

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ER Telecom Holding is to use the suite to cut time to market for new products, centralise and consolidate core processes and systems, and deliver better customer experience “by creating an ecosystem of compelling digital products and services”. ??

The suite includes modules including Digital Marketplace, Customer Channel Management, Sales & Marketing Management, Customer & Partner Management, Revenue Management, Product Management and Hybrid Service & Resource Management offerings. ??ER-Telecom Holding will replace disparate and distributed BSSs that operate as separate systems with a single platform to simplify and standardise configuration and billing processes.
Own and third-party products

The Digital Marketplace is intended to improve customer experience by getting new business services to market faster, offering self-service channels and enabling the operator to offer a wider set of services than ever before, from its own portfolio as well as those from its partners.??“We selected Netcracker’s digital enablement solution because of its industry-proven ability to deliver the capabilities that companies like us need in order to evolve into digital service providers,” said Elena Ventslavovich, Director for B2B Business at ER-Telecom Holding.

She added, “We look forward to growing our partnership with Netcracker as we evolve our systems to provide the best possible customer experience.” ??

“The need for operators to become digital service providers is more real today than ever, and bringing core systems into the next generation is one of the foundational pillars of that critical transformation,” said Sylvain Seignour, Chief Customer Officer at Netcracker.

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