Easynet first out of the blocks with fast 4G access


For the first time in the UK, businesses can order and experience 4G in as little as 2 days, as Easynet Global Services launches Rapid Deployment 4G which fuses the immense power of fourth generation mobility with the speed of rapid provision.

Another industry first from Easynet, Rapid Deployment 4G is an enhancement to its range of Rapid Deployment access services, which can quickly connect customers or provide network back-up to their corporate MPLS networks using either DSL, 3G and now 4G access wherever they are located.

To gain a competitive edge in their markets and outperform rivals, businesses must respond quickly to change. An organisation’s communications infrastructure drives its ability to react swiftly and take advantage of opportunities. Often restrictive and a barrier to change, long installation times and complex order processes for telecoms service can hold back a dynamic business and have a stranglehold on progress. Rapid Deployment 4G addresses these challenges head-on, with high priority service delivery, fast installation and Easynet’s stringent Service Level Agreement, SLA 3.0 which includes guarantees on both provisioning lead time and time to fix.

Gary Barton, senior analyst Business Network and IT Services, Current Analysis said: “3G is now a must have part of a truly compelling access portfolio, and Easynet has moved quickly in tapping into the extra potential that 4G delivers. Access services are often seen as a being commoditised, but Easynet’s creative use of 4G shows that it can still be an exciting market.”

Justin Fielder, CTO for Easynet Global Services said, “Easynet has a reputation to uphold, with a string of industry firsts under our belt, and once again, we’re first to market with a solution that changes the UK business telecoms industry as we know it. Our innovation is driven by a desire to address customers’ business challenges”. He continues, “A business has to respond quickly to counteract competition, but it also has to adjust to internal change such as staff wanting to use their own smartphones and tablets, and work out of the office. 4G services make this happen, recreating and enhancing the experience businesses have in the office. Combining this speed of access with the ‘short notice’ provision offered by Rapid Deployment adds up to an immensely powerful proposition”.